Saturday, December 28, 2019

Mein Kampf, By Adolf Hitler - 883 Words

Mein Kampf is a outrageous book written by Adolf Hitler. The title Mein Kampf in Germany means my struggle and was published in the summer of 1925, followed by his second version in 1927. Mein Kampf was written while he was imprisoned. Four and a Half Years of Struggle against Lies, Stupidity and Cowardice was Hitlers orignally title that he chose. His publisher thought it would have been better to give it a shorter title. Hitler talked about his life and gave ideas of how he would run Germany. He portrayed the Germans as being the superior race (blue eyes, pale-complexioned skin and blond hair) over all the other races. Hitler refers to the German people as an Aryan or the master race. In the book, he categorized people based on their physical appearance. Hitler s book revealed his hatred against the Jews and the Bolsheviks. Hitler s The Mein Kampf was like some kind of Bible that the Nazis took as a guide. It basically told them everything that they would do. Before he wrote the Mein Kampf, he was the head of the Nazi political party in the German Government of 1923. He was known as The Fuhrer or leader. Letting people know about his racial hatred, he wasn’t shy at all. He spread information along with his disrespect for Democracy. Hitler drove the Beer Hall Putsch in Munich against the Postwar Weimar Republic, pronouncing himself Chancellor of another authorisation organization. Without the support of the military the Putsch failed. As a leader of it all,Show MoreRelatedMein Kampf by Adolf Hitler1077 Words   |  5 Pagesthe mastermind behind it at all. The very man that was to blame for the series of events leading up to World War II is none other than the infamous Adolf Hitler. Hitler was just like any of his other peers when he was young. He had the same dreams that many of his friends would have, and had a family that loved him very much. However, what separated Hitler from simply any other kid trotted alongside the street wo uld be the unsettling despair in his heart throughout his unfortunate childhood as heart-breakingRead MoreAdolf Hitler : Mein Kampf, Nation And Race1108 Words   |  5 PagesJennifer Mills College Writing Dec 11, 2014 Adolf Hitler: Mein Kampf, Nation and Race Adolf Hitler was born in Austria, on April 20, 1889. He was the fourth child of the six children from Alois Hitler and Klara Polzl. When Adolf was three years old, his whole family moved into Germany. In his young age, he had many arguments with his father until he became detached and introverted when his young brother died in 1900. (HistoryLearningSite, 2014) Adolf was interested in fine arts than business, soRead MoreMein Kampf by Adolf Hitler Essay551 Words   |  3 PagesAdolf Hitler was a terrible person, he blamed all the Germans problems on the Jews. He tried to overthrow the German government to and he failed and he was sent to prison. His prison sentence was supposesed to last five years long but it only was nine months because he wrote a book called Mein Kampf means My Struggle. In the book was his plan to help the government with its problems by blaming the jewish. When he got out of prison he went into politics to get into the German military. He workedRead MoreModernis m in Mein Kampf by Adolf Hitler802 Words   |  3 Pagesexpelled from Germany and many of its champions emigrated overseas as Hitler described modern art as â€Å"Bolshevist art†Ã¢â‚¬  in his autobiography â€Å"Mein Kampf† and â€Å"criticized the Weimar Republic for its alleged cultural weaknesses†.(Architecture and Politics in Germany ) â€Å"The Enabling Act (German: Ermà ¤chtigungsgesetz ) was a 1933 amendment to the Weimar Constitution that gave the German Cabinet – in effect, Chancellor Adolf Hitler – the power to enact laws without the involvement of the Reichstag†, TheRead MoreMein Kampf by Adolf Hitler Essay529 Words   |  3 PagesIn 1933 Hitler became chancelor of Germany. This was the first step for rising to power. Once the leader of Germany died Hitler said that they did not need to fill in that position again. Hitler came up with the final solution while he was in jail. Hitler had gone to jail for treason and his sentence was for five years, but he was let out after about nine months. In the short time that Hitler was in jail he wrote a book called Mein Kampf which means my struggle. In this book Hitler wrote all theRead More Mein Kampf by Adolf Hitler Essay698 Words   |  3 PagesThere where more things to The Holocaust World War 2, Hitlers rise to power, and Anne Franks Diary. These events all happened at the same time reflecting on one another. The Holocaust was one of the worlds worst events in history. Hitles rise to power started when he was put in jail for trying to overthrow the German government. He was sent to jail for 10 years but got out in 9 months for good behavoir. In jail he wrote a book called Mein Kampf or My struggle. He blammed the jews for everything andRead MoreMein Kampf : Jewish Virtual Library988 Words   |  4 PagesIn Mein Kampf, Hitler wrote various hate-filled comments such as,â€Å"The personification of the devil as the symbol of all evil assumes the living shape of the Jew†(â€Å"Mein Kampf: Jewish Virtual Library† 7). This is only one of the variou slurs the dictator used in the Mein Kampf. There were many controversial topics in the book, not just the derogation of the Jews. He explains the formation of his views and thoughts along with the construction of the Nazi party. Hitler â€Å"decided the he would rule theRead MoreAdolf Hitler: A Political Theorist1619 Words   |  7 PagesMost would not recognize Adolf Hitler of being a politic al theorist, due to the fact of the horrific events that transpired under his control. However, he indeed was one for better or worse. His views about the political world were extreme to say the least and he often wrote his theories in need or due to circumstance (http://www.historyplace.com/worldwar2/riseofhitler/kampf.htm. His views were mostly formed in three time periods of his life (http://www.historyplace.com/worldwar2/riseofhitler/kampfRead MoreNegative Essay : Meiin Kampf904 Words   |  4 PagesGermany officially became a Nazi state in 1933 when a man by the name of Adolf Hitler seized total power of the country. Mein Kampf, or â€Å"My Struggle†, was written in 1923 by Adolf Hitler in prison. This book clearly outlines Hitler’s ideology as well as his beliefs in making Germany a superpower. In Mein Kampf, the opening volume expresses Hitler’s relations with the Jews. Hitler clearly blames the fall of Germany and the economic crisis on the Jews. He m entions how Jews are selfish and stingy andRead MoreEssay on Adolf Hitler596 Words   |  3 PagesAdolf Hitler Anger and hatred can be produced with such little integrity it is frightening. Adolf Hitler’s work, Mein Kampf, is filled with such fury and abhorrence. Millions of people bought into his ideas without even stopping to question the validity of his work. Considering at this time many Germans were freezing, starving and suffering from a huge economic depression not much had to be said to get people on Hitler’s side. Hitler makes many false statements and provides no evidence

Thursday, December 19, 2019

America s Existence As A Post Colonial Environment

Canada s existence as a colonized nation in a post-colonial environment requires its citizens and its institutions to have an understanding of decolonization and reconciliation methods. As a majour city within the established nation, Toronto has employed a simple method of acknowledging Canada s history by naming streets after people that the nation believes to be worth honouring. Yet these surface patches of honour are continued acts of oppression, colonial power and of the insincere desire for reconciliation. In this paper, I will argue that Toronto s attempts to honour Tom Longboat by naming a street after him, the space known as Longboat Ave actively erases parts of his history, as well as parts of Toronto s history. I will also argue that a more complete, accurate and respectful history exposes not only the failings of the current methods of reconciliation, but how Toronto and Canada may move towards a more effective, inclusive and respectful story. I will accomplish this by inc orporating Kauani s essay â€Å"A Structure, Not an Event†, as well as Patrick Wolfe s â€Å"Settler colonialism and the elimination of the native† in order to showcase how street naming is a part of the colonial process of claiming Indigenous identities and successes as Canadian, juxtaposed to a history of deliberate, colonial alienation. I will argue that this surface act of reconciliation is truly an act of settler colonialism and of assimilation. I will also evoke the arguments and methodologyShow MoreRelatedOil Production Of Nigeria s Niger Essay1300 Words   |  6 PagesNiger communities. Shell has personally financed Nigerian militants to insure the production of oil, and this has led to brutal murders and illegal executions of community members who tried to protest the damages that shell was creating to their environment. So why and how is Shell still operating and still committing human right crimes in Nigeria? This paper will explain why Shell has dominated Nigeria since the 1950s, how the company has damaged the lives of numerous communities, insured the productionRead MoreReading Class Struggle in Africa2677 Words   |  11 Pagesâ€Å"pragmatic socialism†, implying the existence of a brand or brands of socialism applicable to Africa alone, have been propagated; and much of our history has been written in terms of socio-anthropological and historical theories as though Africa had no history prior to the colonial period. One of these distortions has been the suggestion that the class structures which exist in other parts of the world do not exist in Africa Therefore, scholars have denied the existence of class struggle in Africa. NkrumahRead MoreA Brief Introduction to American Literature3396 Words   |  14 Pagesshining masterpieces and writers. Those American writers, while conquering this wild America, also had conquered the great field of American literature. From its first imitative activities to innovative attempts nowadays, American literature gradually gains its unique style, theme and form, and I ¡Ã‚ ¯m always excited to see their works are more and more America in its true sense. American literature is part of world ¡Ã‚ ¯s literature, however, it always has its unique flavor that cannot be easily ignoredRead MoreFACTORS RESPONSIBLE FOR RISE AND GROWTH OF NATIONALITY IN NIGERIA.3593 Words   |  15 PagesFACTORS RESPONDSIBLE FOR THE RISE AND GROWTH OF NATIONALISM IN NIGERIA INTRODUCTION No one, not even the most far-sighted, ever thought that British rule would last for only sixty years. In the early years of colonial rule, the idea of an independent Nigeria within so short a time would have sounded ridiculous. â€Å"The Whiteman has come to stay as long as men lived,† boasted an official in 1919.  Ã‚   Nevertheless, nationalism started early, instigated by the need to respond to conquest and new policiesRead MoreThe Fur Trade : An Important Part Of The Political And Economic Development Of North America2402 Words   |  10 PagesThe fur trade began, as early 17th to 19th centuries; it was an important part of the political and economic development of North America. It offered a source of income and motivated searching of the continent that was significant to many early colonial industries. There were five countries involved in the Fur Trade in North America. These were England, Portugal, Holland, Spain and France. But by the late 17th century there were o nly France and England. As the market of beaver pelts in Europe grewRead MoreThe Iadb Will Be Post Colonialism And Liberal Institutionalism3415 Words   |  14 Pagesthe IADB will be post-colonialism and liberal institutionalism. Post-colonialism makes a strong argument for the ability of the bank to abuse the developing countries of Latin America, as well as predicting the very real examples of abuse from the bank on indigenous communities in the region. Liberal institutionalism explains how the IADB promotes the interests of all involved and actually helps the region facilitate further onnections with other international institutions. Post-colonialism viewsRead MoreEducation Policy and Racial Inequality as an Act of White Supremacy in the Education System3434 Words   |  14 Pagesagenda was to stimulate the production of cash crops: coffee, cocoa and palm oil. A forced-labour system was implemented to buttress the economy. Money taxes were implemented to coerce Africans to grow the export crops or go out to work. French colonial policy integrated two concepts: assimilation and association. The policy of assimilation was predicated on the assumption that French culture is superior. Following Frances mission civilsatrice, when confronted by people it considers barbaric,Read MoreThe British Of The Colonial Expansion And Governance5369 Words   |  22 Pagesinstitutions was an integral part of the colonial expansion and governance. POGG, therefore, was undoubtedly a creature designed by the British to exercise direct and indirect imperial control over its overseas territories (Yusuf, 2014). The success of this approach to expanding and maintaining an empire is evidenced by the fact that by it was the largest empire in world history. It eventually included large geographic area of Africa, Asia, North America and the Caribbean with its reach in globalRead MorePractice Of Trade After The World War I Essay1982 Words   |  8 Pageselsewhere. During World War-II, even during the progress of official US participation in the conflict, the United States and the United Kingdom by now envisioned a post –war world trading system which provided a basis for dropping all trade barriers and restraining discriminatory tariff preferences. During 1930’s and 40’s the era of World War-II and the Great Depression provide important reminders of one last dark episode of protectionism in wake of globalization. During the same time URead MoreForces That Drove European Imperialism3495 Words   |  14 Pagesgoods produced in Europe and the increased need for raw materials motivated nations to colonize. Furthermore, the increasing political rivalries among the Great Powers in conjunction with the proliferation of nationalism drove many empires to seek colonial expansion as a form of prestige and supremacy. Lastly, the growing popularity of Social Darwinist doctrines in combination with European society’s approval of imperialism further promoted colonization. By seeking to expand their empires, the Great

Wednesday, December 11, 2019

HR Department And The Second Organization â€Myassignmenthelp.Com

Question: Discuss About The HR Department And The Second Organization? Answer: Introduction Human resource management is an integral element of an organization. The HR department carries out a number of tasks, like recruitment, selection, training and development, leadership management and boosting the morale of the staffs. The two case studies shows how presence and absence of Human resource department in an organization, affects the organization (Reiche et al., 2016). In the case studies there are two organizations, the first is a hospital where there is no proper Human resource department and no senior manager. The CEO of the hospital is in assumption that everything is fine but there are a number of issues in the organization, like the employee turnover, absenteeism and other patient management related functions. In the second organization, there is a HR department and all the functions are carried out in a very organized manner (Tyson, 2014). Recommendations It is very important for every organization to have an internal human resource management department rather than hiring a consultant for carrying out the HR functions. A number of activities are carried out by the human resource mangers that need to be performed by a separate department because it has a vast area of operation (Storey, 2014). The CEO of the organization needs have a separate Human resource department. The middle level managers would not be able to perform the HR functions by devolving it virtually, because HR functions are very complex. The Payroll functions are a part of human resource management so the HR department should do it. For any organizations the policies and the framework should be confidential therefore it is not wise for the CEO to have a consultant who is not an full time employee of the organization, there are chances that the consultant can leak confidential information related to the organization. A consultant is an employee of the organization and will not know the organization and its employees better than any other staff who works in that organization. The CEO can hire any from the senior managers to be the senior Human Resource Manager. The present policies and practices of the organization need to be revised (Purce, 2014). The CEO should arrange a meeting with all the managers and d iscuss about framing new policies for the organization. Proper planning needs to be done for establishing a in house HR department. All the middle level managers need to be told about the concept of Human Resource department and its benefits. A proper training needs to be provided to the staffs that will be joining the new new department. The recruitment and selection procedures in the organization need to be changed so that the employees hired have efficient knowledge and skills in the area of their operations. A proper investigation is needed to find out the reasons behind the increasing number of absentees and employee turnover. The reason behind the job dissatisfaction of the employees should be identified and the CEO should take suggestions from the employees about the measures that are required to be taken to make the present condition of the organization better (Kramar, 2014). The employees are needed to be motivated so that they can provide efficient healthcare services to t he patients. The grievances of the employees are to be addressed if any, and they should be resolved. For motivating the employees the CEO should reward the good performers by offering them monetary or non-monetary incentives (Snell, Morris Bohlander, 2015). The employees who are underperforming needs to be given proper training. The appraisal and promotion policies of the organization needs to be revised so that employees are motivated to work efficiently and there is less issues like absenteeism and employee turnover (Marchington et al., 2016). Features for sustainable human resource capabilities For building sustainable Human capability first, it is very important for the organization to have a Human resource department. The Human resource department is responsible for carrying out all the functions related to the human resource of the organization, like recruitment and selection, training and development, wages and salaries of the employees, promotion and appraisals, motivating the employees and holidays and leaves of the employees. The organization needs to have a broader outlook that is focused towards sustainability. It is only possible if the organization does not restrict itself to the issues that it is presently facing but it needs to anticipate the future issues and act accordingly (Beardwell Thompson, 2014). Training and development will help the organization to be ready for the changes that might occur in the future both internally and externally. Employees are needed to be motivated so that they are enthusiastic about their job and enjoy working. Job engagement and job satisfaction is very important features required for the sustainable human capability. Any organization that appreciates and acknowledges the efforts of its employees and rewards them if they perform well will retain employees for a longer time. The promotion and appraisal of employees makes them loyal to the organization because it gives them scope for growth. The organization needs to be a platform that gives its employees continuous opportunity to grow further. Apart from that, the policies and practices related to Human resource needs to be transparent and should be clearly communicated to the employees. The organization needs to have good quality of staffs that can be motivated and have desire to learn new things, t he employees hired should have adaptability and flexibility so that they can adjust in different working environment that might change. The policies related to misconduct needs to very strict so that it creates discipline in the organization, which is very important. The employees should be made to work in harmony by teaching then them the benefits of teamwork. The leadership style practiced by the managers should be such that it allows employee participation. The leaders should direct and lead the employees towards the right direction, it should not be that the managers are practicing unethical practices and are encouraging the employees also to follow the same path. It is very important for the leaders in the organization to set an example for their employees so that the sustainability can be achieved. The organization as a whole needs to be ready to evolve and adapt to the future changes that might occur in the external environment, adaptability and flexibility are the main facto rs that help any organization to achieve sustainability be it in Human capability (Armstrong Taylor, 2014). Conclusion It can be concluded from the two case studies that every organization needs to have a proper Human resource department, absence of HR department creates many issues as can be seen in the first organization where an external consultant comes once a while and reviews the policies and practices of the organization. An external consultant cannot solve the issues of the organization there has to be a HR department that will solve all the issues in the organization. The second organization is the perfect example of an organization that has a HR department and hence has very less issues. References Armstrong, M., Taylor, S. (2014).Armstrong's handbook of human resource management practice. https://books.google.co.in/books?hl=enlr=id=TCwoAwAAQBAJoi=fndpg=PR2dq=Armstrong,+M.,+%26+Taylor,+S.+(2014).+Armstrong%27s+handbook+of+human+resource+management+practice.+Kogan+Page+Publishers.ots=wAgj_qVV1ssig=WAgGEe_pOIowKEQW_mtDxhrmcJI#v=onepageqf=false. Beardwell, J., Thompson, A. (2014).Human resource management: a contemporary approach. Pearson Education. https://www.dora.dmu.ac.uk/handle/2086/10291. Chelladurai, P., Kerwin, S. (2017).Human resource management in sport and recreation. Human Kinetics. https://books.google.co.in/books?hl=enlr=id=YrCoDgAAQBAJoi=fndpg=PR1dq=Chelladurai,+P.,+%26+Kerwin,+S.+(2017).+Human+resource+management+in+sport+and+recreation.+Human+Kinetics.ots=fYWCnwnyhbsig=Av9RD_uGAvoySZuY5vrnYPaHMoI#v=onepageq=Chelladurai%2C%20P.%2C%20%26%20Kerwin%2C%20S.%20(2017).%20Human%20resource%20management%20in%20sport%20and%20recreation.%20Human%20Kinetics.f=false. Kramar, R. (2014). Beyond strategic human resource management: is sustainable human resource management the next approach?.The International Journal of Human Resource Management,25(8), 1069-1089. https://www.tandfonline.com/doi/abs/10.1080/09585192.2013.816863. Marchington, M., Wilkinson, A., Donnelly, R., Kynighou, A. (2016).Human resource management at work. Kogan Page Publishers. https://books.google.co.in/books?hl=enlr=id=0QfGDgAAQBAJoi=fndpg=PR1dq=Marchington,+M.,+Wilkinson,+A.,+Donnelly,+R.,+%26+Kynighou,+A.+(2016).+Human+resource+management+at+work.+Kogan+Page+Publishers.ots=cmq_RDDpVasig=7eoggxnoF_a_FUTYSd_sCfeevjg#v=onepageq=Marchington%2C%20M.%2C%20Wilkinson%2C%20A.%2C%20Donnelly%2C%20R.%2C%20%26%20Kynighou%2C%20A.%20(2016).%20Human%20resource%20management%20at%20work.%20Kogan%20Page%20Publishers.f=false. Purce, J. (2014). The impact of corporate strategy on human resource management.New Perspectives on Human Resource Management (Routledge Revivals),67. https://books.google.co.in/books?hl=enlr=id=nDdWBQAAQBAJoi=fndpg=PA67dq=Purce,+J.+(2014).+The+impact+of+corporate+strategy+on+human+resource+management.+New+Perspectives+on+Human+Resource+Management+(Routledge+Revivals),+67.ots=meA5_vf3S1sig=QfShBqebBWwcS8KDn7gZun-vdVg#v=onepageqf=false. Reiche, B. S., Mendenhall, M. E., Stahl, G. K. (Eds.). (2016).Readings and cases in international human resource management. Taylor Francis. https://www.tandfonline.com/doi/abs/10.1080/09585192.2016.1239123. Snell, S. A., Morris, S. S., Bohlander, G. W. (2015).Managing human resources. Nelson Education. https://scholar.google.co.in/scholar?q=Snell%2C+S.+A.%2C+Morris%2C+S.+S.%2C+%26+Bohlander%2C+G.+W.+%282015%29.+Managing+human+resources.+Nelson+Education.btnG=hl=enas_sdt=0%2C5as_ylo=2013. Storey, J. (2014).New Perspectives on Human Resource Management (Routledge Revivals). Routledge. https://books.google.co.in/books?hl=enlr=id=nDdWBQAAQBAJoi=fndpg=PP1dq=Storey,+J.+(2014).+New+Perspectives+on+Human+Resource+Management+(Routledge+Revivals).+Routledge.ots=meA5_vgZMVsig=KLyul1WyDAyDOS0KjZJ3ITtVu1Q#v=onepageq=Storey%2C%20J.%20(2014).%20New%20Perspectives%20on%20Human%20Resource%20Management%20(Routledge%20Revivals).%20Routledge.f=false. Tyson, S. (2014).Essentials of human resource management. Routledge. https://books.google.co.in/books?id=R0S2BQAAQBAJprintsec=frontcoverdq=Tyson,+S.+(2014).+Essentials+of+human+resource+management.+Routledge.hl=ensa=Xved=0ahUKEwic2Ozmw-_VAhXBMo8KHbh4CL0Q6AEIJzAA#v=onepageq=Tyson%2C%20S.%20(2014).%20Essentials%20of%20human%20resource%20management.%20Routledge.f=false.

Wednesday, December 4, 2019

Airlines Limited Service Excellence †Free Samples to Students

Question: Discuss about the Airlines Limited for Service Excellence. Answer: Introduction: One of the most reputed companies situated in Singapore is Singapore Airlines (SIA) who has gained significance for superior quality customer service and well built strategic management. By incorporating Malayan Airlines with Imperial Airways, Ocean Steamship Company in Liverpool and Straits Steamship Company, SIA was formed in the year 1937(Singapore Airlines, 2017). Since then SIA had been able to consider its available resources and gained competitive advantage over its competitors. With technical support of IATA and British Commonwealth Airlines, SIA was able to expand its business. Douglas DC-3s was introduced in companys fleet in the year 1957 after which the company became public and was given the name Malayan Airlines in year 1957. Singapore, Malaya, Sarawak and Sabah formed a federation in the year 1963 after that the company was renamed as Malaysian Airlines. Then in the year 1966, the company was finally given the name of Singapore Airlines after Singapore got detached fro m the federation(Sustainability Report FY2015/16, 2016). Then after, SIA made its headquarters in Singapore. The PESTLE analysis made of SIA will help in getting detailed information regarding companys external factors which are indirectly related to the firm. The threats and opportunities relating external factors will be analysed while evaluating opportunities behind it(Frue, 2017). Political: Politics factor has always been in favour of the company as the carrier of the company carries nations logo, governmental support is always with SIA. The threat here is instability in countries government may affect SIAs business as the flight takeoffs may have to undergo several legal verifications and suspiciousness of securities. The cost of operations has chances of increment with reduced number of passengers in politically affected areas(Pestel and Five Forces analysis of Singapore Airline, 2015). Economic: Economically Airline industries have to face barriers as their operations are related to many countries economies. The most important factor that affects the company is fuel prices i.e. if the economic conditions of countries leverages fuel prices, companys overall pricing strategy will be hampered. Also if economies goes down, it may directly hit the sales of the company as people then prefer not to make longer journeys for tourism purposes. Although SIA uses best pricing strategy, any steep change made in countries GDP are always a threat for the company. Social: Travel and tourism companies have to face many challenges socially as their operations are not limited to one country only. While travelling in countries, different language as well as different cultures has to be faced by companys employees. SIA here faces threats as most of the companys staff is not known to many languages and to face people from different countries becomes quite challenging. The flight attendants are required to understand the demands and problems of passengers and if it is not met, they might face trouble in flight. Technological: Technological factors are immensely substantial in industries where top marketers are involved. People who travel in high class section of flights demand for superior interiors and more comfortable journeys. Thus, in order to provide with high class journey with comfortable environment, airline industries are bound to spend huge amount for technological innovations and make their in flight support more securable. While considering about SIA, it holds youngest form of fleets i.e. latest and newer technologically enabled aircrafts can be found in its collection. The company is still working on its improvements by introducing recliners, headsets, entertaining gadgets and cosy beds which get easily attracted by customers. SIA official websites provides customers with an insight to what they demand and in different budgets(Jurevicius, 2013). Legal: Legally, the government regulations and country laws have always affected airline industries operation. In order to make travelling to other countries, especially while making travel to newer country, SIA has to undergo many paper works and abide by country laws. Different countries follow dissimilar laws and to maintain them becomes quite challenging. Therefore in order to sustain the market, SIA is highly depended on legal and governmental support. Environmental: Climatically airline industries are more prone to disturbances created due to bad weather. The climatic disruptions in countries it deals in like flood, earthquake, drought, etc. can make cancellations of flights. Travelling gets reduced in affected areas which might affect commercial aspects. The increasing contemplation in corporate social responsibility by todays industries has impacted SIA. The company here lacks some reputation as the company has been seen slow in responding and enabling suitable CSR. More customers demands for environmental friendly travelling which has become major concern for big companies(Together We Grow: Environmental Report, 2011). Five force analyses is one of those management tools that helps to identify the external forces of companies which can be further evaluated to bring enhancement in operations. In Singapore Airlines, Five force analyses has been made that may assist its management to evaluate future opportunities and threats that comes in the way of companys future growth path(Chan, 2011). Threats of new entrants: This force relates to scope of entrances made by new competitors in present market. Since SIA has got great prominence in airline industry in Singapore, this force seems weaker. The extensive governmental support and good quality service providing feature makes other entrants difficult to beat SIA. Public support is also gained by company as it is nation supported organisation while having a logo with countries flag itself. One another reason that adds difficulty for new entrant is that the government does not want to add many flights which can create clogging of airports and atmosphere as it may increase air congestion level which impacts global warming. Singapore basically deals in long travelling and thus threat relating long haul is weak. But new entrants that targets short distances travelling can succeed in entering present market(Roll, 2017). Bargaining power of customers: This force in which customers bargaining power is measured seems stronger for SIA. In Asian regions many airline industries are present that provides superior services along with few of them who provides cheaper rates. The increasing awareness of internet and social medias sites have also affected the companys sales as people makes comparisons between available companies before making decision regarding their journey. Lesser to no switching cost also drives customers to change their service operators within no time. Bargaining power of suppliers: This is also a strong force for SIA as airline industries are highly depended on fuel and manufacturing companies. According to Potter, the business seems to have weak position if suppliers bargaining power is high. SIA has to make oil purchases from its suppliers under their conditions and if any hike is seen, the companys profits are affected. SIA purchases its major aircrafts like Boeing and Airbus from other manufacturers. They seem to supply aircrafts along with its parts in higher prices since there is limited number of suppliers. Also after sale services provided by them are very expensive that shows that SIA has threat from its suppliers(GALLEZO-ESTAURA, 2016). Competitive rivalries: Presence of enough competitors, who provides much elevated service to travellers, has always been threat for SIA. The only strategy that saves company here is improvement in service standards and introduction of cost cutting in prices. In few routes like Kangaroo route, SIA has a monopoly which gives tough competition to its competitors along with providing services in those areas which has got more legal complexities(Sustainability Report FY2015/16, 2016). Threat of substitute: Potter has defined this factor as an extent of threat under which any new product is replaced by other companys products. For SIA, governmental support has enabled the company to get easy permissions for connecting with different countries in far distances. However shorter distance travelling has been a matter of concern. For travellers other substitutes like railways and luxury busses have been a good option where price factor is examined. Recomendations SIA has got all the capabilities to rule airline industry, although there are few areas that can be improved to enhance its operations. Firstly SIA needs to work on its CSR strategies that are presently seen negligible in companys management(Bice). If the company shows increase in respect towards environmental safety, it may gain advantage over its customers as well as government. Secondly, the company can introduce various discount schemes or reward systems to attract its customers so that switching of industry from customer side is eliminated. Adding on points while purchasing tickets and thereafter giving rewards may keep SIA customers attached with the company. Thirdly, the company needs to work on its staff training and recruitment. Since the company lacks efficiency in its staffs cultural diversifications, SIA can introduce training programmes where different languages and education about cultures may be provided(Sustainability Report FY2015/16, 2016). This may help them to con vey easily with passengers and also be liked by customers while speaking to them in their languages. The fourth recommendation for SIA will be to diversify its business into manufacturing units. Since the company has to face threats from its suppliers, SIA can establish its own manufacturing units as well as service teams that will also help in reducing companies costs. Conclusion After making analyses of SIA it can be said that the company holds a strong position in airline industry(Southerden, 2017). The strategic management of the company has enabled SIA to give high returns to its stakeholders while enhancing travel and tourism industry. The company provides additional services to its customers by making recommendations for hotel and destination booking while arranging convenience for them(AYOB). SIA has always shown its advancement in procuring latest technology methods and newer fleet of aircrafts which have always attracted its customers. The only part where the company can make improvement is to introduce environmental security as well as in flight support which can ensure further growth of the company in positive direction. On concluding note it can be said that SIAs mission to provide superior service to its customers has been seen in its operations. References AYOB, A. M. (n.d.). SINGAPORE AIRLINES LIMITED: BUILDING A CULTURE OF SERVICE EXCELLENCE . Retrieved from https://mahdzan.com/papers/sia/singapore_airlines.pdf Bice, S. (n.d.). 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